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We’ve all heard the jokes, watched the shows and even seen the shirt that reads “Old Guys Rule!” In actuality, the only guys who “rule” are the ones being innovative, the ones keeping up with the now and the ones…

  Monthly Business Musings: Butts Don’t Learn Anything from Chairs We have learned, after 30 years in business, that there is much more to this B2B industry than what Murphy has taught all of us through his ubiquitous “law.” Some…

Once upon a time, business-to-business customers didn’t mind making a choice between a fair price, a short lead time and a high quality product. As long as they had one of those items checked off their list of “wants,” they…